What people say they are going to do and what they actually end up doing are often not the same thing. Craig Walford set up said&done to help organisations to communicate more effectively and to follow through with their business promises.
A teacher and trainer, he has managed change in a number of businesses across different market sectors. Juice created his logo using bold typography and a strong contemporary colour scheme. The ampersand is used to visually reinforce the concept of both saying and doing.